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Home Page > What They Are Saying > Press: Map Gifts for the Smart Graduate
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Contact:  Kate Larson                                                For Immediate Release

MIND-FLIPPING GIFT

TO KEEP GRADUATES AMAZED AND THINKING:

ODT’S HOT NEW WHAT’S UP? SOUTH!  MAP

 

AMHERST, Mass., May 12, 2010 – ODT Maps, one of the nation’s most respected publishers of innovative world maps and related products, has transformed its most popular map – What’s Up? South! – into a new smaller, poster size, creating a sensational high-school or college graduation gift to keep young minds amazed and thinking . 

                “This poster-size format is perfect for a small room or apartment,” said Bob Abramms, founder and publisher of ODT.  “It’s a mind-bending tool that definitely gets your attention and your friends arguing.  In these turbulent times and uncertain job market, every graduate needs to find new ways to break out of conventional thinking.  Besides, it’s a lot of fun.”  

ODT’s What’s Up? South! map turns the world upside down, presenting Africa and South America at the top and Europe and North America at the bottom, startling viewers, challenging their assumptions, and jogging them into seeing that mapmaking – flattening a three-dimensional globe onto a two-dimensional surface – is a highly subjective endeavor, one that requires choices especially about shape, size and position, each of which affects perceptions of power and value.   The impact of alternative views is reinforced by seven full-color comparison panels at the bottom of the map, each showing a different way of mapping the Earth.

The new size can be purchased in standard or acid-free archival paper stock.  Available in several formats: flat paper, folded paper, or laminated and shipped in a plastic tube with a detailed 4-page explanation.

"What's Up? South!" World Map (laminated and tubed) $28.95

ISBN# 978-1-931057-29-5  (for 2’ x 3’ size)

Larger format (36” x 56”) map available for $1 additional

 

The full color map can be viewed and purchased at On-line at: http://www.odtmaps.com/detail.asp_Q_product_id_E_WUS-36x56-LT

It is also available at local book and map stores, and many Fair Trade stores throughout the U.S and Canada.

 

“Most of us don’t recognize the bias of the maps we use,” said Abramms.  “ODT maps are designed to provoke people to question assumptions – about maps, the nightly news, advertising, or whatever.   What smart young graduate – whether from high school or college – doesn’t love to challenge old ways of thinking?  This view of the world will literally flip their notions about the world and its possibilities.”

 

About ODT Maps, Inc.

ODT Maps, Inc., based in Amherst, Massachusetts, has been publishing innovative ways to view the world for over 20 years.  Their products include equal-area world maps, world population maps, and an entire series of “South-on-top” maps, including a jigsaw puzzle.   In 2001, ODT gained international fame after having its Peters equal-area map featured on an episode of the hit TV show “West Wing.”   In 2002, former President Jimmy Carter used ODT’s Hobo-Dyer map in his media materials when accepting the Nobel Peace Prize.  The company’s products have been praised by late historian Howard Zinn, author of A People’s History of the United States, and have been purchased by the National Council for the Social Studies. Most of ODT’s maps are sold through map and book stores as well as Fair Trade stores like Ten Thousand Villages, which focus on providing a living wage for farmers and artisans around the world.  In addition, corporations and religious groups use them for training sessions. 

ODT's mission is to honor differences and teach people to see the world from a broader, more inclusive perspective; this remains at the core of all ODT activities. In addition to publishing new maps and resource materials and updating previous material, the Company is initiating extensive in-service teacher training and train-the-trainer workshops to expand the reach of its message.    For more information, please visit www.ODTmaps.com.

 

 

What's Up South in New Smaller Format

This new 2’ x 3’ size What's Up? South! Map fits a standard poster frame

 

   

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